Landscaping a new identity for environmental, landscape & urban design consultants

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Draffin Associates


I worked with Adrian Draffin to modernise the branding and website for his landscape & environmental planning consultancy. I refined his logo by simplifying it down and modernising the typography. The swirl from his original logo, it was refined down to its bare minimum, a classic exercise in graphic reduction.

His site was originally designed by me back in 2011, and has just been relaunched as a WordPress CMS, with a beautiful, new, modern design.

The business cards were printed double-sided, the reverse featuring the ‘swoosh’ mark only printed in a shiny varnish on the black, a very classy finish.


The website was created in WordPress and designed in a contemporary style.




Each year I have designed a newsletter for Adrian to show off his most recent projects, they act as a catch-up tool for his clients, and are updated with a simple colour change each year.